Make sure that your website is very clean and to the point. If your website is no fun place to stick around, it doesn’t matter how many people you draw to it. Website design is critically important. Visitors prefer websites that are user friendly and are attractive. Give them what they want by using these tips.
Fixed navigation panels are a good way to allow your visitors to easily navigate your site. Websites that employ this technique have a navigation panel locked in place even when visitors scroll down. This is convenient for visitors and helps frequent visitors quickly find what they need.
The 90’s were the last time frame use was popular. Frames had they heyday, but there were not without issue. A website that uses frames can cause trouble for visitors when they try to bookmark a site, and no one wants to spend their time scrolling on a website needlessly. A number of better ways exist that make it easy for users to navigate your site.
Be very careful to remove outdated content from your site. When you are offering specials that are past their expiration, you will watch your visitor counts dwindle. Allowing information that is outdated to remain on your website is a sign to users that you have not taken the time to update your site and it implies that you don’t care about their time. Create a timeline for your updates, and clean up any old promotions or information that is not current.
Make user cancellations easy. Types of such actions would include registering an email, filling out forms, or browsing your site for archives or topics. Visitors do not appreciate not being able to cancel things that they are not interested in completing, and they may not wish to return to your site for future purchases.
Always separate topics. Keep different topics on different pages. This helps alleviate any confusion that your customers may experience, as well as giving search engines a broader and more clear view of your site, potentially bumping you up higher in their rankings.
Make sure that your front page is not too difficult to read. People will quickly decide whether or not they want to do business with you by how your homepage looks. Make sure that you provide a very clear description about your business or other purpose for your site. Other information on your site should be minimal, but still clear, so that you don’t overwhelm your visitors.
The types of files that you use for the graphics on your website will affect the size of the files, which will also affect how fast your website loads. GIF’s are much easier to utilize on your site. The reason for this is that PNG and BMP files take up a lot of disk space. Convert your graphics into file types with more manageable sizes if you want to ensure that your visitors have a great user experience at your website.
While many people are not very picky when it comes to websites, they will not want to visit one that is slow loading, unattractive and barely functional. Use the above tips to prevent any of these mistakes from occurring.